|
More info
Our search engine
optimisation
RSS Feed |
Improving Your Search Engine Positioning
Yes, it is certainly possible to get your site ranking high in the search
engine results. You can beat the great majority of your competitors by using the
techniques we describe (or hiring a specialist to do it for you). This is
because many sites are not using these techniques - the websites were designed
and published, and consideration was not given to getting the websites seen.
There are quite a lot of organisations you can pay money to who claim they
can improve your search engine positioning and tens of thousands of
businesses are trying to improve their position. Some techniques they are using
are actually detrimental to their search engine positioning. Be
aware.
Getting To The Top Of The Free Listings
However, by using legitimate search engine optimisation techniques, it is certainly possible to
greatly improve your listing position, and to
get near the top of the list for particular keyword combinations, even very
popular ones. For example, six keyword phrase for which we wanted to improve
the position of our own site were web design uk, shopping basket solution, adwords management, google adwords
management, search engine optimisation services and custom scripting. Having
optimised our site, when we searched the web on 6 June 2007,
our own site appeared as follows, on the first page of the results:
| web design uk |
9th out of 259,000,000 |
google.co.uk |
| shopping basket solution |
2nd out of 1,410,000 |
google.co.uk |
| adwords management |
1st out of 269,000 |
google.co.uk
(pages from the UK) |
| google adwords management |
1st out of 246,000 |
google.co.uk
(pages from the UK) |
| custom scripting |
6th out of 3,300,000 |
google.co.uk |
| search engine optimisation services |
7th out of 1,300,000 |
google.co.uk
(pages from the UK) |
That's in the free listings (also known as organic, or natural listings).
Sponsored Links
Also like us, you can get right to the top of the results - in the "sponsored links"
- if you're prepared to
pay out a small amount of money whenever someone clicks on your listing
(pay-per-click advertising -
read more...). Using this method results in great numbers of visitors to
our site and to our clients' sites.
You can read more about these techniques by following the links on this page.
You then have the option of doing it all yourself or employing a specialist in
one or more of the following areas:
- Search engine optimisation consultancy
- Website modification for website optimisation purposes
- Website promotion, including pay-per-click advertising campaign management
As search engine positioning specialists, we offer all the above
services.
- Search engine optimisation
(consultancy and/or development)
- Optimisation of your site to make it
more "search engine friendly"
- Advice on modifying your site's content, or adding additional content in
order to improve your search engine ranking
- Advice on boosting your page rank
- Search engine submission - submission to leading search engines. We offer this as a free service to our
clients
read more...
- Pay-per-click advertising advice
read more...
- Google Adwords management and Yahoo / Overture
management
read more...
Please contact us for further information.
|
